Welcome to my first blog of 2011! Happy New Year to all of my friends and clients (who usually end up being my friends too!).
My Dad always had a saying at the rug store (Indo-Iranian Rugs, which he still opens every day even though he's in his 80's.), he used to say "People should come in as a customer... and leave as a friend". I LOVE that saying and always try to remember that when meeting with new clients. I really care for my friends and would never do anything to harm them.. and I treat my clients the same way.
I believe in the client-friendship relationship in the business of Real Estate because when it comes to finding a home, whether its a first time buyer, or it's the home you're going to raise your family in, or it's the home you plan to retire in, it can be a very emotional purchase or at least a very personal one. Add in the fact that the investment you're making is likely to be one of the larger investments you ever make, it's good to have somebody who is a professional and an expert in the field who truly wants to make sure you make a good, informed and educated decision.
When a relationship is formed between a client and a Realtor, I believe a high level of mutual trust needs to exist in order for the best possible outcome to occur. Sharing all your concerns, anxieties, hopes, wishes and dare I say "feelings" with your Realtor will help him/her guide you in the right direction and address all those feelings so that when you make your purchasing decision, you make it confidently and without any regrets later on.
So how does the friendship part happen? When does it actually become a friendship? At what point does the "client" relationship morph into a "client-friendship" relationship? I think it happens when that very important mutual trust becomes genuine. When the Realtor truly listens and acts on what the client is saying and when the client truly listens to and acts on what the Realtor is saying. The client should also genuinely feel that the Realtor is looking after what's best for them.. and not just trying to get a paycheque at the end of the transaction.
I have learned that as long as a Realtor (or any professional for that matter) truly looks after their clients as if they were close friends, they don't have to worry about paycheques. The client loyalty is strong and the high quality referrals are many!
It's no surprise then, that when all of the above happens mixed in with the amount of time Realtors usually spend with their clients, a friendship is formed. As far as I'm concerned, those friendships are priceless and very much appreciated.
So here's wishing all my "Client/Friends" a very happy, healthy and prosperous year ahead and may your wishes and the success you hope for all come true and even be exceeded!